Sunday, December 6, 2009

You and your client (11/02 & 11/04)

Jimmy gave an insightful lecture about the relationship between designer, client, and audience.
Here are some of my notes on what he had to say:

*Watch T.V.!!!
*How you present:
Read your audience
How to critique your ideas
How to be a good client
*We are influenced by design
Be an educated consumer
*Paul Rand
"It's not enough to just be a good designer"
*When we critique:
be constructive
it makes you defensive to be critiqued
*Objective: Goal, target, purpose
*Clients: Understand (goal) ---> Convince the client, and believe in your product
*Your client is a partner with you/ you share a goal/ relationship
*symbiotics

**What criteria NOT to use: Personal preference

*If you need three good ideas, do 10x the work and then choose among those.


On Wednesday Jimmy had us go over the Highlights and Low light of the course so far.
Here were the results:

Highlights:

*The Game
*Creating a Game
*3-Story Picture Telling
*Seeing our classmate's ideas
*Professional Q&A
*Films

Low lights:

*Lack of projects
*Blog (takes time)
*Apple Project
*Unclear instructions

After which we watched videos of Scott McCloud (comic book artist), John Maeda (funny and awkward artist), and Milton Glaser (legendary artist).

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